Builders Club partnered with ALO to launch its new eyewear collection, connecting the sun-drenched aesthetic of Los Angeles with the eyewear heritage of Fukui, Japan. The campaign moves between polished, editorial imagery and a more documentary approach, highlighting both the final collection and the craftsmanship behind each frame.

Builders Club collaborated with Nike and Ultra Agency on the launch of the Nike Phantom 6 Low Elite, featuring Spanish footballer Alexia Putellas.

Titled La Reina, the campaign draws on Alexia’s reputation as a commanding presence on the pitch, reimagining her as a chess Grandmaster whose vision, precision and ability to read the game dictate every move.

Builders Club worked with Ray-Ban and Meta to create a series of visuals for Ray-Ban Meta. The campaign brought the technology and features behind the glasses to life through crafted 3D worlds, balancing the familiar Ray-Ban aesthetic with a more playful, digital approach.

Working with On Running on the SS25 Soft Wins campaign, introducing the Cloudsurfer 2 alongside Elmo. The campaign brought together playful character and performance, extending the tactile quality of Elmo’s fur into the visual world to highlight the shoe’s CloudTec Phase cushioning and On’s approach to innovation.

For the Paris 2024 Olympics, Nike took over the Centre Pompidou with a celebration of sport, culture and movement. Builders Club created a series of visuals for the takeover, combining expressive 3D imagery and motion across the building's large-scale digital installations.

Candy Crush All Stars — a tournament campaign built around the game’s candy world. 3D type, jelly forms and chrome translate the in-game energy into motion.

A short film exploring a sequence of traditional puzzles incorporating a futuristic style. This film consists of numerous puzzles each crafted to playfully interact in their own unique way. 

My focus for this piece was to expand my knowledge behind the process of production pipeline and look development.